The deal between Scientific Games and MGM/EON
Scientific Games/SG Gaming is a huge name in the gambling industry. Based in Las Vegas, Nevada, the corporation is a global leader in diverse fields like slot machine games, real money online casinos, social gaming, lotteries, and sports betting.
With annual revenues running above $3 billion, the company is not exactly short on cash. And they put that to good use in 2017, acquiring exclusive licenses to use the James Bond franchise in their gambling and lottery products.
The deal with EON Productions and MGM gives SG Gaming full rights to use images and branding from all past and future Bond movies, including the likenesses of all the stars involved.
The six slot machines serve up slices of Bond movie history
Three years after the deal, we get to see the first batch of slot machines in the James Bond series from Scientific Games. Their September release follows closely on the footsteps of the launch of over 20 different James Bond-branded lottery products and scratch cards in early 2020.
The timing of these launches is not accidental – 2020 is slated to be a big year for the Bond franchise. This year will mark the release of the 25th movie in the franchise, and the final one starring Daniel Craig. Directed by Cary Joji Fukunaga (of the True Detective fame), No Time To Die will bring this modern iteration of James Bond to a close.
Naturally, expectations are sky-high, and the hype surrounding the movie makes this the perfect time to launch these slot machines. Here are six slots, in chronological order based on the year of their movie release: